Institutional Investing and What are the shorts thinking?

Active institutional position are getting much larger.

But there are still a lot of short positions in the stock.

Active Positions

	HOLDERS	SHARES
Increased Positions	20	1,462,762
Decreased Positions	6	117,202
Held Positions	18	2,889,542
Total Institutional Shares	44	4,469,506

Read more: http://www.nasdaq.com/symbol/mvis/institutional-holdings#ixzz38gglPVdm

New and Sold Out Positions

	HOLDERS	SHARES
New Positions	9	369,466
Sold Out Positions	1	50,500

Read more: http://www.nasdaq.com/symbol/mvis/institutional-holdings#ixzz38ggoPhub


What are the shorts thinking?

There are only a few options for them right now that make any sense to me. I'd like to know what other people think is possible. 

1) They might think the MVIS tech will be a fail and will be shown to be a complete failure soon. (Even a short-term pop in the stock could force them to cover.) 

We know this isn't the case. We've seen the product in action, and for durability, we know that it has successfully performed while bouncing around in Japanese cars - in extreme heat and cold and humidity. It works, It won’t fail. 

2) They think that a product release will be disappointing. That instead of a huge release of a product, it will dribble out of Sony as an add-on to a video camera and little else. 

I must admit this is a concern, but not a significant one. It is possible that management at Sony will dribble the technology out instead of doing a massive release. I doubt it though. Even a fearful management team would not want to dilute their thunder. 

3) They don’t believe in the technology at all. Maybe they’ve seen the Texas Instruments DLP projector for which they claim 80 lumens, and thought that a Microvision PicoP projector rated at 35 lumens has to lose in comparison. 

I actually think this is high likelihood in the short camp. Gigantic Mistake. I have seen the DLP projector on the current Sony video projector — there are several, the one I saw in action is horrible. The throw ratio is poor, the picture is dim, and the focus is touchy. The ShowWx absolutely blows it away it is superior in every respect. And the current demo model shown at the ASM is very superior to the ShowWx. 

If they believe the comparisons — I could understand shorting the stock.



I would be absolutely astonished if ANYONE who has actually seen the technology in action could possibly be short the stock. 

4) They are trying to manipulate the stock lower, to make it cheaper. I’d say this is possible, but probably by trying to sucker other people into shorting the stock.