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Monday, October 19, 2015

The BIG picture:

I try to remain a "big-picture" guy. Rather than worry about details or the next conference call, I look at whether or not the bet I'm making is a worthy bet. If the big picture makes sense, the bumps in the road are simply bumps in the road. A new product having a slower than wished for release, or a supply-chain hiccup is just a new product having growing pains. All new products have them, we only notice them on the new products we care about and pay attention to.

Tablet computers have been out for only a few years. The iPad was first, and it was  released in 2010 to laughter.  The immediate reception by most people was -- wrong. I must admit I was dismissive at first -- but this taught us something about the electronics market that we need to pay close attention to now.

The negative reception to the iPad came from a couple of things: It was a poor replacement for a laptop (missing the lap top computer crowd). It was too big to be as portable as the iPhone. (misses the phone people.)

Steve Jobs himself said that no one would buy a big phone. He was wrong. He was wrong, because they wanted a bigger screen -- and the only way to get a bigger screen was to make a bigger phone.



This picture --- taken in my home in a dim room, on a white wall. My phone is at the bottom, the projected image from a Celluon PicoAir surrounds it.

This is the kind of "larger screen" possible with PicoP. Carrying around this screen? EASY. Put it in your pocket, take it out when you need it. 




There are two things that the mobile user wants and is willing to go out of their way to pay for: more portability -- a smaller form factor -- and a bigger screen. This single fact can eliminate nearly all doubt about this product's potential for success.

More portability and larger screen size are in conflict until you get PicoP. With PicoP, you can put a big screen in your pocket. 

There are other portable projectors, but their power consumption, contrast ratios and required focus wheels render them impractical for truly portable operation. 

Which means, ultimately, that mobile companies have to use PicoP. It's the best solution.

What's the size of the market? 1.4 BILLION smartphones were sold last year. I remember working potential numbers with a friend once, and asked, so, how many of the smartphones in the world do you think will get this. "ALL of them" was his quick answer. People who see this, think it's going to be all of them -- or at least most of them. I've run my price target estimations based on 10% of cellphones, and the price target for this stock gets so high it seems like it might be crazy. Granted there are some guesses in that calculation, but they're educated guesses. (Valuations Page)

Is MicroVision positioned for growth? Partnering with two companies who make components for smart phones around the world, is a great place to be.

Stay focused on the big picture. We're very close.

Why PicoP? Because this
Why Mobile Companies MUST use PicoP

RoBoHon

And when you can get into something as cool as this -- where are the limits, really? 

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