When I think about Microvision, I don’t think about the
people who are clamoring for it’s product already. There aren’t too many. There
aren’t very many people who know this company exists. If my analysis of the
situation is correct, that’s about to change in a big way.
Walk into a Best Buy store. Don’t run in. Stand at the door
and look at the whole store, like it’s one thing. Stand at the door, and look at
the whole store.
Look at the different sections of the store. Rather than
look for different electronic things, just look for screens and things that use
screens. Of eleven sections on their website, all but three involve screens.
There are screens everywhere – screens that deliver video, images, and data. Most
of the store is about screens.
Even most of the audio products they have are designed to
support something shown on a screen.
If a part of the store isn’t displaying screens, it’s
displaying something that puts something on a screen.
Appliances and furniture? Many of the appliances are
starting to sport information and control screens. Most of the furniture they
carry is designed to hold a screen – or hold you as you look at one.
That camera area – everything they do with those – you see
it on a screen. Sure, you’re going to print some of those still images, but
mostly you share them, on a screen. It may be a small screen, or a large
screen, but that’s where the image is almost certainly going to go.
DVD players, computers, tablets, DVDs – they’re all screen
dependent. In the audio section, most of those iPods and other music players
can also play video – on screens.
Think of all the devices we have now with small screens –
small only because larger ones are too expensive and too bulky. (Like GPS,
portable computers and wearable electronics.) Think of the things that
currently enhance screens that would be better if they had their own screens.
(like Roku, DVD players, Apple TV & Chromecast)
You get the idea.
That’s where Microvision comes in. It’s a big screen you can
put in your pocket. They have a product that will be smaller, cheaper and as
good or better than all of those other screens.
The Microvision screen can be everywhere. Anywhere. It’s small. It’s always in focus. It’s better than any other portable projector out there – without exception. You’ll soon find it inside other products you already love, making them a lot better.
The screen revolution is about to begin, and no one is looking for it.
The Microvision screen can be everywhere. Anywhere. It’s small. It’s always in focus. It’s better than any other portable projector out there – without exception. You’ll soon find it inside other products you already love, making them a lot better.
The screen revolution is about to begin, and no one is looking for it.
No comments:
Post a Comment