Sony PlayStation TV

From the Financial Times

http://www.ft.com/cms/s/0/e60b8d4a-773d-11e4-a082-00144feabdc0.html#ixzz3Kg6kzxku

PlayStation will receive a promotional boost from a two-day event in Las Vegas this weekend marking 20 years since Sony’s games console first went on sale. 

This month will also see Sony begin small-scale testing of its new cloud-based television service, PlayStation Vue, which will eventually work with 35m PS3 and PS4 consoles in the US.

Sony has signed up American content partners including CBS, Fox, NBCUniversal and Viacom but is still in talks with holdouts including Time Warner and Walt Disney. 

Mr Layden said that convincing traditional media companies to participate in what he described as a radical departure from previous internet TV efforts was a “long road”. 

NOTE THE USE OF THE PAST TENSE

“There is no one of meaning that we are not talking to. Those conversations continue apace,” he said. “We know the cornerstone for live TV is news and sports, so we have to have the full complement of those channels.” 

PlayStation Vue promises a personalised content selection and a new interface unlike any current US cable TV service. “No one has done what we are trying to do,” Mr Layden said.

For more about Sony Changing TV format, refer to their IR presentation (my summary here.)