When a new technology emerges, one of the biggest problems is often having an ecosystem where is it useful. --- if the technology to deliver an AR experience popped onto the scene ten years ago, people would have been impressed with it, but wouldn't have had anything to do with it.
AR is interesting in that there is a place for it to land right away.
And massive growth is expected...
"According to research firm International Data Corporation (IDC), the AR/VR market will grow from $5.2 billion this year to over $162 billion in 2020. IDC forecasts that more than half of worldwide AR/VR revenues will be generated by hardware."
5 AR Games companies to watch
Zombies! Run!! Highly rated health and fitness app on IOS.
Niantic Labs -- Brought you the first huge AR game, Pokemon Go
is a French game company that has already made a mark in the nascent augmented reality space through its partnership with Microsoft.
Analyze -- More at the source