Sunday, December 11, 2016

How well known is the market?

This is about how many people are aware of Virtual Reality. (Sony Gear VR - Oculus Rift, Google Cardboard) All the attention these things have gotten in various media -- including Sony's advertising, and most people don't know about it.

Even fewer know about Augmented reality. 

Eventually people will figure it out. NDAs are out there so that it's a surprise that results in a frenzy of buying someday soon.

Maybe they need to talk to whoever is writing and producing ads for Micromax.

Power Gaming UK

Despite 2016 seeing virtual reality break into the mainstream market, headset manufacturers such as Sony, Oculus and HTC still have a lot of work to do in order to educate the masses, according to a new study.

In the Consumer Strategies and Use Cases for Virtual and Augmented Reality white paper, released by market research firm Parks Associates, research found that 63 percent of all Americans were unfamiliar or knew nothing whatsoever about virtual reality.

No comments:

Post a Comment